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ITV2 is the second of five main channels run by ITV plc in the UK, the others being the main channel, ITV channel, ITV3, 4 and CITV (Children's ITV). It was launched on 7th December 1998. Known for the entertainment and youth channels were shown like The Jeremy Kyle Show, Celebrity Juice, Coronation Street, The Xtra Factor and lots of modern US greats from the main channel, it enjoys the fourth largest share of viewers in the UK at 2.3%, a position previously held by ITV.

ITV2 broadcasts omnibus repeats of Emmerdale during the mornings on Saturday and Sunday typically between 6.10am and 6.45am.